PlainAdvisorCheck rating 4/5 - an editorial, size-normalized signal, not a regulatory determination. Always verify the underlying record on FINRA BrokerCheck before engaging an advisor.
Branch offices
114offices
FINRA: Medium firm
Total disclosures
3events
On FINRA BrokerCheck
Regulatory events
3actions
100% of all disclosures
Disclosures per office
0.03per office
3 ÷ 114 offices
First Heartland Capital, Inc. vs. every disclosing firm
Disclosures per branch office, the size-normalized signal behind the grade (lower is cleaner)
0Among the cleanest for its sizea cleaner per-office record than 94% of 1,251 disclosing firms
Each bar is a band; taller bars hold more disclosing firms. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source FINRA BrokerCheck · SEC IAPD · 2026
Disclosure Breakdown
Disclosure Type
Count
% of Disclosures
Regulatory Events
3
100.0%
Arbitrations
0
0.0%
Civil Events
0
0.0%
Total
3
100.0%
Counts reflect events reported on FINRA BrokerCheck. Disclosures are reported events, not proven violations. Verify at BrokerCheck ↗
Disclosure category share
Regulatory 3Arbitration 0Civil 0
Disclosure Profile
First Heartland Capital, Inc.'s disclosure record, broken down by category and footprint.
Disclosures per office
0.03
Light load
Regulatory share
100%
of total disclosures
Size class
Large firm
114 branches
Firm Details
Firm Size
Medium
Scope
ACTIVE
Location
Lake St. Louis, MO
CRD Number
32460
Verify at FINRA BrokerCheck
FINRA BrokerCheck provides the full official disciplinary record, including individual registered advisors. Always verify before hiring a financial advisor.
What the Record Says About First Heartland Capital, Inc.
First Heartland Capital, Inc. (broker-dealer, CRD# 32460 · Lake St. Louis, MO)
operates 114 branch offices
- a large firm (FINRA: medium), scope ACTIVE.
Every firm registered with FINRA or the SEC must report regulatory actions, customer
complaints, arbitrations, and civil judicial events on its public BrokerCheck and Form ADV
records. A disclosure is not automatically a finding of wrongdoing, it can range from a
settled customer dispute to a formal regulatory sanction, but a heavy disclosure load
relative to a firm's size is a signal worth examining before you hire. Because larger firms
naturally accumulate more disclosures across more offices, PlainAdvisorCheck grades each firm
against same-size peers rather than on raw counts. Read each disclosure's underlying detail on
the official record rather than relying on the headline number alone. Registration itself
confirms only that a firm is authorized to do business, not that its compliance history is clean.
Source: FINRA BrokerCheck & SEC IAPD Public Disclosure Data FINRA BrokerCheck & SEC IAPD Public Disclosure Data
Frequently Asked Questions
What does a grade of B mean for First Heartland Capital, Inc.?
A grade of B reflects First Heartland Capital, Inc.'s disclosure intensity, its weighted disclosure load per branch office, ranked against other firms of a similar size (large firm). It carries 3 total disclosures across 114 branch offices. Review the specific disclosures on FINRA BrokerCheck before engaging.
How many FINRA disclosures does First Heartland Capital, Inc. have?
First Heartland Capital, Inc. has 3 total FINRA disclosures, including 3 regulatory events. Disclosures reflect reported events on FINRA BrokerCheck and do not necessarily indicate proven violations.
How big is First Heartland Capital, Inc.?
First Heartland Capital, Inc. operates 114 branch offices and is classified by FINRA as a medium firm, registered in MO (Large firm). FINRA BrokerCheck publishes branch-office counts but not a firmwide registered-representative headcount, so PlainAdvisorCheck measures firm size by branch footprint.
Where can I verify First Heartland Capital, Inc.'s disciplinary record?
You can verify First Heartland Capital, Inc.'s full disciplinary history on FINRA BrokerCheck at brokercheck.finra.org using CRD number 32460. BrokerCheck provides detailed information about individual registered representatives, complaints, and regulatory actions.
What is a FINRA disclosure?
A FINRA disclosure is a reported event on a broker-dealer's record, including regulatory actions, customer complaints, arbitration proceedings, and civil court events. Disclosures are part of the public record maintained by FINRA and do not necessarily indicate wrongdoing or proven violations.
Should I avoid First Heartland Capital, Inc. because of its disclosures?
Not necessarily. Larger firms accumulate more disclosures simply because they operate more offices, so PlainAdvisorCheck grades each firm against same-size peers rather than on raw counts. First Heartland Capital, Inc. carries 3 disclosures across 114 branch offices (about 0.03 per office). Review the nature of individual disclosures on FINRA BrokerCheck before making a decision.
Data sourced from official FINRA BrokerCheck and SEC EDGAR enforcement records. See our methodology for details. Retrieved and formatted by PlainAdvisorCheck Editorial
Every figure on PlainAdvisorCheck is rendered directly from FINRA BrokerCheck and SEC
IAPD disciplinary records, no number is typed in by an editor. This firm's record is rendered directly from FINRA BrokerCheck and SEC EDGAR data, no figure is typed in by an editor. See our
editorial standards & corrections policy, the
methodology behind these numbers, or
report a data error.